What word is similar to generic?

Here are some words similar to "generic," depending on the specific context:

General:

* Common

* Ordinary

* Standard

* Typical

* Universal

* Non-specific

* Unspecialized

* Unbranded

Related to Products:

* Off-brand

* Store-brand

* No-name

* Plain

* Basic

Related to Language:

* Vague

* Unoriginal

* Uninspired

* Banal

The best word to use will depend on the specific meaning you want to convey. For example, if you're talking about a product, "off-brand" might be a good choice. If you're talking about a concept, "general" or "universal" might be better.